Approach
Our holistic approach helps our clients create a consistent narrative along all business dimensions from corporate culture, employees and product development to the consumer’s experience of brand and the product.
Don’t be fooled! We hate useless processes and methods. We are in the business of getting things done. Nevertheless, one has to understand the paradigm and to think inside the box first, in order to shift and break it. Albeit all the next methods, the one we use the most is fast-prototyping-cut-the-crap-get-it-done-now-no-more-box methodology.
And yes, we love to get dirty. We provide you with the best solutions from strategy to tactics and beyond.
In addition to championing the creation and implementation of the business strategy, we will teach your teams all the dirty little secrets of the trade-from writing persuasive and winning client communication to leading brainstorming meetings and how-to-relieve-stress techniques.
| Intervention Area | Proprietery methodology, tools and approaches |
|---|---|
| Business | Business budget evaluation and profitability tool, Business model analysis, Employee Retention Program Turnover Reduction, Burnout Reduction, Turnover and Engagement Intervention Matrix, Management Courses, Workshops and Talks |
| Marketing Campaign Dimensions, Brainstorming and creativity management techniques, Ideation methodology, Branding Ecosystem Branding analysis | |
| Production | Workflow analysis, Multi-Account (Portfolio) and Templates, Management Courses, Workshops and Talks |
| Account | Account Multi-Project (Program) and Templates, Client Engagement Assessment, Client Retention Program, Management Courses, Workshops and Talks |
| RFP Documents and Templates, Marketing Service Provider Competency Assessment Montreal, Marketing Provider Ecosystem, Marketing Campaign Dimensions | |
| Project | Interactive Project Definition Structure, Interactive Project Budget evaluation and profitability tool, Interactive Project Analysis, Management Courses, Workshops and Talks, Project Timelines Templates |
| Pitch methodology and templates, Brainstorming and creativity management techniques, Ideation methodology, Branding Ecosystem, Branding analysis, Decision making tools, UX analysis methodology, User Experience tools and templates, Information Architecture tools and templates, Visualization Tools | |
| Employee | Employee Engagement and Burnout Assessment Personal Developmental Plan Management Courses, Workshops and Talks |
This is our lab that allows us to experiment our methodologies and solutions. Jaime Candy’s innovation and creativity is a combination of nothing-is-impossible attitude and creativity management methods.
We use:
- Observation, research and analysis methodologies
- Brainstorming, creativity and decision-making techniques
- Fast prototyping and agile development techniques to test ideas, and lunch new ventures
In this lab we have fun experimenting with different type of business ideas, playing with gadgets, brainstorming on how we can change the world.


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